Bespoke is a usually British English term for clothing made at a customer s behest, and exactly to the customer s specification. Bespoke clothing is created without use of a pre-existing pattern; rather, the tailor makes the pattern based on the customer s body. This seperates bespoke from made to measure clothing, which is made using a base pattern that is modified to the customer s body.

Ready to wear clothing is made to a uniform pattern, without variation.

Bespoke refers to the act of speaking for the cloth, choosing it to be made into a garment.