Brazilian Internet Phenomenon

The Brazilian Internet Phenomenon is a term to describe the massive adoption by Brazilians of an Internet service exceeding the number of members of the original nationality of the service.

This phenomenon was clearly observed in .

Brazil is also home to the highest number of MSN Messenger users. This Messenger is very popular among teenagers.

Brazilians had always adopted in great numbers such services as ICQ, IRC (Brasnet being one of the biggest IRC networks in the world), Blogspot (recently Blogger released a service located in Brazil), and some defunct services like The Palace, Gooey and PowWow (chat program).

Brazilians prefer to frequent local sites, such as Universo Online and Terra Networks. This explains why MSN Brasil and Yahoo! Brasil are relatively unpopular, while [http://www.alexa.com/data/details/mainq=uol&url=http://www.uol.com.br/ UOL ranks highly in Alexa].

This phenomenon is very interesting for pointing out the quality of life of the middle class of Brazil. Recently the potential of the market of digital cameras was noticed as a result of the Fotolog.net phenomenon.