DVD Television Games are standalone games that can be played on set-top DVD player. The medium takes advantage of technology built into the DVD format to create an interactive gaming environment. To function correctly the DVD TV Games require no additional hardware and are compatible with most DVD players, including DVD-ROM. This technology has already been implemented for use in gaming, advertising, music, education, and corporate training.

While DVD TV Games first went into development in the year 2000 they did not reach the consumer until 2004 with the release of Atmosfear . Atmosfear was a spin-off of the board game Nightmare (game) and, accordingly, followed the board game construct closely using the DVD element to provide interactivity. The game was success through most retailers worldwide. In Australia alone 60,000 copies were purchased in six months, however, short supply meant that demand could not be met over the Christmas 2004 period and the games full potential could not be realised.

English company ZOO Digital Group s software arm ZOOtech has focused its research into the production of its DVD-EXTRA technology, enabling interactive content to be created without needing to use the typically labor intensive conventional DVD authoring software.

Companies that have licensed the use of DVD-EXTRA technology are;

ZOO Digital Publishing, ZDG s publishing arm, has developed several DVD TV games based on Who Wants To Be A Millionaire , Guinness Book of Records and several European football trivia games.

Companies Hasbro, Mattel and Imagination have began to explore their own technology to produce interactive DVD content.

Hasbro has already developed and released several DVD TV Games based on Trivial Pursuit including two themed around the Star Wars and The Lord of the Rings movie series. They have also released a movie trivia game called Shout about movies .

Mattel Games has also released a successful game focused on movie trivia called Scene it with a sequel nearing completion.

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