Reciprocal link

A reciprocal link is a mutual link between two objects, commonly between two Websites in order to ensure mutual traffic.

If Romeo s website links to Julia s website AND Julia s website links to Romeo s website, the websites are reciprocally linked.

Website owners often submit their sites to reciprocal link exchange directories in order to achieve higher rankings in the search engines.

= External Links =

*[http://dmoz.org/Computers/Internet/Web_Design_and_Development/Promotion/Link_Popularity/Reciprocal_Links/ Reciprocal Links on DMOZ] *[http://www.clickmatrix.com/ ClickMatrix] A Reciprocal Text Link Site *[http://www.linkmarket.net/ LinkMarket] Another link exchange site