Teoma d , pronounced tay-o-ma, is an Internet search engine founded in 2000 by Professor Apostolos Gerasoulis and his colleagues at Rutgers University in New Jersey. Professor Yang, Tao from UCSB co-led technology R&D. Their research grew out of the 1998 DiscoWeb project. The original research was published in the paper, DiscoWeb: Applying Link Analysis to Web Search.

Teoma is unique because of its link popularity algorithm. Unlike Google s PageRank, Teoma s technology (Subject-Specific Popularity) analyzes links in context to rank a web page s importance within its specific subject. For instance, a web page about baseball will rank higher if other web pages about baseball link to it.

Many parts of Teoma s relevancy algorithm are based on the methodology IBM developed for its Clever project.

Teoma was acquired by Ask Jeeves on September 11, 2001, and has powered [http://www.ask.com ask.com] and other international Ask Jeeves sites (such as [http://www.ask.co.uk ask.co.uk], [http://www.ask.jp ask.jp]) and Ask Jeeves Spain [http://es.ask.com] since then.

= External links =

*[http://www.teoma.com/ Teoma search engine] *[http://sp.teoma.com/docs/teoma/about/searchwithauthority.html About Teoma] - from the official site.

=See also=